NewtonX
NewtonX is an expert network and B2B survey provider founded in 2016. NewtonX initially focused on automating regular expert network services. However, it soon pivoted to B2B survey data collection from professionals and consumers. This focus has paid off – with $47 million of venture capital raised, the firm looks set to take a piece of the expert network survey business.
NewtonX is generally regarded as a high-quality player in the B2B survey sampling industry, and has received positive feedback across the board from clients engaging them on Inex One.
Aside from these core services, NewtonX also offers the possibility to engage experts for longer term in-person assignments, as well as the option of moderated interviews, whereby outside experts are tasked with interviewing other experts for the client (thus increasing the speed of the process and solving potential compliance issues).
The company was co-founded by two former McKinsey consultants and two CTOs, one of which is still with the company. Because of the technical core product, NewtonX employs more engineers/ developers than typical expert networks.
$3m seed round raised in 2018 from Third Prime and Xfund
$12m series A round raised in 2019 from Two Sigma Ventures
$32m series B round raised in Nov 2021, led by Marbruck Ventures
NewtonX is one of the handful of firms outright stating they use AI and machine learning in their work. Much of this technology is common across all larger expert networks. That said, various networks emphasize it more than others in their marketing. These include CleverX, Prosapient, Techspert.io and Atheneum (after its acquisition of Chime Advisors). Inex One has identified NewtonX as a regional challenger in our recurring review expert network market size.
Learn more about machine-driven expert networks in our AI deepdive: AI and expert networks.
In 2023, NewtonX launched NewtonX Prime with, as mentioned by Alex Boden, leaders with backgrounds at Tegus and Alphasense Expert Insights. We break down the transcript library business here.
Visit the company’s website or read more about different expert network models.
