TKW Research
TKW Research Group is a market research company in Australia focused on B2C and B2B interviewing, polling, and healthcare research, with a large CATI operation. Founded in 1997, the firm has grown to become one of Australia's largest market research companies, incorporating sub-brands AFS Smart-Askers, SurveyTalk, and Field Works.
About TKW Research
TKW Research Group is a market research company in Australia focused on B2C and B2B interviewing, polling, and healthcare research, with a large CATI operation. Founded in 1997, the firm has grown to become one of Australia's largest market research companies, incorporating sub-brands AFS Smart-Askers, SurveyTalk, and Field Works.
TKW offers both quantitative and qualitative data collection methods, including CATI, online B2C and B2B surveys, RDD (random digit dialing) polling, face-to-face and intercept interviews, healthcare research, mystery shopping, and bespoke studies. The firm holds ISO 20252:2019 certification and uses AI-assisted tools to flag data quality issues alongside human call supervision, with clients able to track quota progress, fieldwork notes, and methodology documentation.
TKW has over 500 interviewers across four locations: Melbourne, Sydney, Auckland, and Fiji. The Fiji operation was established as a cost-effective polling hub, offering clients savings of 40% or more compared to running the same work in Australia, drawing on a highly literate, university-educated local workforce.
FAQ
What does TKW Research specialize in? TKW Research specializes in full-service B2C and B2B interviewing, polling, and healthcare research, with a large CATI operation, ISO 20252:2019 certification, and AI-assisted fraud detection.
Is TKW Research available on Inex One? No - TKW Research is not part of the Inex One marketplace.
