VISASQ/Coleman Research
VISASQ/COLEMAN is one of the largest expert networks globally, formed in 2021 when VisasQ Inc.- Asia's leading expert network and the only publicly traded company in the industry - acquired Coleman Research, a New York-based expert network with over 20 years of history, for $102 million.
About VISASQ/Coleman Research
VISASQ/COLEMAN traces back to two separate companies, each with its own history before merging:
VisasQ launched in 2012 as Walkntalk Inc., rebranding to VisasQ in 2015. It went public on the Tokyo Stock Exchange's growth market on March 10, 2020, making it the only publicly traded company in the expert network industry.
Coleman Research was founded in 2003 in New York, with a founder background at Multex, a financial information service launched during the 1999 dot-com wave - a background shared with the founder of Ridgetop Research.
In August 2021, VisasQ acquired Coleman Research for $102 million. At the time, Coleman had more than twice VisasQ's revenues, giving the combined entity a strong presence in both Japan and the US. As the global expert network industry faced headwinds in 2022–2023, VisasQ - as a public company - disclosed writing off the entire $95 million of goodwill from the Coleman acquisition in its FY2023 annual report.
The combined company operates under the brand name VISASQ/COLEMAN. As of a November 2024 filing, the combined entity had a database of more than 650,000 experts globally (175,000 of them in Japan), supporting more than 1,000 clients from 600+ employees across nine office locations.
VISASQ/COLEMAN says roughly 20% of experts on any given project are custom-sourced specifically for that engagement, rather than drawn from the existing database.
For the fuller company history - VisasQ's 2020 IPO, the $102M Coleman acquisition, the 2023 goodwill write-off, and the combined company's broader positioning - see our expert network directory entry on VisasQ.
VISASQ/COLEMAN survey offering
VisasQ Survey, the company's quantitative research product, is a CAWI (online) survey tool built on the same expert database used for VISASQ/COLEMAN's expert calls - letting clients quickly reach senior, hard-to-find respondents at scale rather than relying on a general consumer panel.
Clients can build custom questionnaires and share them directly with the relevant slice of the 650,000+-expert database, with survey responses layered onto the same custom-recruitment capability used elsewhere in the business (roughly 20% of experts on any project are sourced specifically for it).
This makes VisasQ Survey particularly suited to B2B and niche-audience quantitative work - reaching decision-makers and specialists rather than broad consumer populations - complementing the firm's qualitative expert-call offering rather than functioning as a separate, standalone panel business.
FAQ
What does VISASQ/COLEMAN specialize in? VISASQ/COLEMAN specializes in expert calls, surveys, rapid-turnaround expert polls, written research reports, and hosted events, serving buy-side firms, strategy consulting firms, and corporations globally, with particular depth in Japan and the US.
What's the relationship between VisasQ and Coleman Research? VisasQ, a publicly traded Japanese expert network, acquired Coleman Research, a New York-based expert network, in August 2021 for $102 million. The combined company now operates as VISASQ/COLEMAN. For the fuller pre-merger history of each company individually, see their original entries: VisasQ and Coleman Research.
Is VISASQ/COLEMAN available on Inex One? Yes - VISASQ/COLEMAN is a partner on the Inex One marketplace, available for both expert calls and surveys.
Click here to start working with VISASQ/COLEMAN on Inex One.
