Our contrarian insight

Expert networks are a great research tool, but using them is painful.

The Inex One team
Now we're building the platform we wished we had back then.
2018
Founded
800+
Companies use the platform
8,000+
Users worldwide
4
Offices on three continents

We were frustrated with the many inefficiencies: from coordinating expert calls over email and paying extra "credits" for just about everything.

Turns out the workflow was equally inefficient on their end, which creates high costs for users.

So we built Inex One as a single platform where you engage the top expert networks, pay-per-use. Your workflow is streamlined, all calls are transcribed and stored for free. Both clients and networks benefit from the coordination: lower opex translates into lower costs for users.

Our team has backgrounds from McKinsey, BCG and Bain, and the leading expert networks. Now we're building the platform we wished we had back then. Inex One is one of the fastest-growing companies in Europe, and highly rated by investors and consultants worldwide.

The Inex One team

Inex One improves the global market research industry. We're one of the fastest-growing companies in the global expert network and B2B survey industry. More than 800 companies use our platform to inform their investments and strategy decisions. Our clients include Fortune 500 firms, and the most sophisticated teams in strategy consulting, private equity, and market research.

How things started

The Inex One team has backgrounds in leading strategy consulting firms (McKinsey, Bain, Kearney) and expert networks (Coleman, Dialectica, Alphasights, Prosapient). We joined forces to improve the industry - and improve access to expertise, worldwide.

At Inex One, we obsess about our clients' and partners success. We are successful because we help them be successful. By providing the best way to obtain market insights, we've grown rapidly since we were founded in 2018. You can get a sense of who our clients are here. We work closely with our users - both clients and suppliers.

We believe that ‘done is better than perfect’, and that the faster you execute the faster you learn and improve. We’re building a culture of openness and inclusivity, because it strengthens our team and ultimately delivers a better product and customer experience.

Julia Farhat Sweden

Julia Farhat

Partnerships Manager

Brazilian-Swedish and endlessly curious, Julia is our Partnership Manager with a background in expert networks. A devoted dog person with a love for Formula 1 and a good book, she brings energy and insight to every collaboration.

Sem Jing Han Singapore

Sem Jing Han

Software Engineer

Curiosity-fueled, Jing Han brings calm, precise problem-solving to every build. When he’s not untangling bugs, he’s experimenting in the kitchen, deep-diving into challenging technical topics, and soaking up time with his newborn daughter.

Grim Sjöberg Sweden

Grim Sjöberg

CFO

Grim joined as CFO in 2021 and has been keeping our numbers in check ever since. Before Inex One, he tackled finance at Mavenoid and go-to-market at Google and Tesla. These days, he makes sure the math adds up so the rest of us can dream big.

Gustaf Byström Thailand

Gustaf Byström

Software Engineer

Hailing from Sweden and a current Thailand resident, Gustaf is our code-slinging social butterfly. A true globetrotter, he’s just as likely to be debugging on a beach as brainstorming in a café halfway across the world.

Max Friberg Sweden

Max Friberg

CEO

From tackling strategy at McKinsey & Company and Oliver Wyman to running his own expert network, Previro, Max has seen it all. Now as co-founder of Inex One, he channels that experience (and plenty of energy) into building something better every day.

Erik Adling Tufvesson Sweden

Erik Adling Tufvesson

Head of Product

A sharp mind with a passion for statistics, Erik combines analytical skill with contagious optimism. Whether he’s charting data trends or trimming sails on the water, he brings energy and good spirits wherever he goes.

Mehdi Rejraji France

Mehdi Rejraji

CTO

As CTO, Mehdi keeps our tech sharp and secure. Before co-founding Inex One, he launched the health-tech company Airinum, powered by dual degrees from CentraleSupélec and ESCP Europe.

Davor Buha Croatia

Davor Buha

Software Engineer

Based in Croatia with his family, Davor brings a sharp developer’s mind and a love for the outdoors. When he’s not solving tech puzzles, you might find him tracking wildlife on a quiet morning hunt.

Alex Croon Sweden

Alex Croon

Senior Account Manager (EMEA)

Born and raised in Stockholm with English heritage, Alex works closely with clients in the UK and Benelux. When he’s not deep in projects, he’s likely watching Arsenal or Djurgården - always with the same dedication that he brings to his work.

Niccolo Jurkoweit Sweden

Niccolo Jurkoweit

Senior Account Manager (EMEA)

Born in Mexico, raised in Germany, and now in Stockholm, Niccolò is our globetrotter. He loves languages, hiking, traveling, and cheering on Eintracht Frankfurt—usually with a beer in hand. He also supports our DACH clients.

Lisa Viklund Sweden

Lisa Viklund

Senior Account Manager (EMEA)

Born and raised in northern Sweden and now based in Stockholm, Lisa takes care of our Nordic clients. Off the clock, you’ll likely find her on the tennis court, bringing the same positivity and drive to the game as she does to her work.

Paula Guridi Irujo Spain

Paula Guridi Irujo

Head of EMEA

Based in Athens, Paula is our go-to for consulting teams across EMEA. A natural connector, she makes client collaboration smooth and effective — all while chasing the sun and her next adventure.

Aslam Johan Singapore

Aslam Johan

Software Engineer

Rooted in Singapore, Aslam brings a strategist’s mind to every build and an eye for elegant solutions. When he’s not shipping features, he’s masterminding board-game wins, plotting his next getaway, or chasing the city’s tastiest hawker-stall bites.

Will Moore United States

Will Moore

Head of Americas

Leading sales and accounts across the Americas. Based in Raleigh, he mixes his competitive drive with a love for fitness, discovering restaurants, and hunting down the perfect brew. If there’s a blueberry muffin around, chances are it won’t last long.

Abbe Mayr Sweden

Abbe Mayr

Senior Account Manager (EMEA)

With a background in Germany, Sweden and the US, Abbe works with Private Equity firms across EMEA. A multilingual globetrotter, he combines work with skiing the alps, planning rugby plays and travelling the world.

Alex Saillant United States

Alex Saillant

Senior Associate

Alex combines his interests in sports, psychology and business to help our US clients get the insights they need to win. When not in the office, you find him outdoors: on a hiking trail, running track, or camping tour.

Gourav Nayak India

Gourav Nayak

Head of Insights

Gourav turns data into strategy, helping the team make smarter decisions and build a better business. When he’s not working, you’ll likely find him exploring a new hiking trail, flying his drone in search of the perfect aerial shot, or reading non-fiction.

Board of directors and advisors

Filip Gruvstad

Filip Gruvstad

Board Member, Co-founder

Filip has a background in business technology at McKinsey & Company. Prior to co-founding Inex One, he co-founded the tech companies Yepstr and Basit.

Filip has a MSc in Computer Science from Linköping University and Stanford University.

Johan Lundgren

Johan Lundgren

Board Member

Johan is a Senior Partner at Alvarez & Marsal, and a former senior partner at Bain & Company.

Richard Thornton

Richard Thornton

Board Member

Richard is a serial company builder, having scaled Ciao Surveys and Cint, two global companies in the research industry. Most recently, Richard was the COO and Chief Commercial Officer at Cint, a survey platform and unicorn that listed on Nasdaq Stockholm in February 2021.

Ajay Gupta

Ajay Gupta

Board Observer

Ajay Gupta is a Senior Partner Emeritus of McKinsey & Company. He led McKinsey’s Midwest Healthcare Practice and North America Medical Products. Ajay serves as Advisor and Board member of multiple listed and unlisted companies.

Brad Brown

Brad Brown

Board Observer

Brad Brown is a Senior Partner Emeritus of McKinsey & Company, where he was a senior leader of the Technology practice, and the global leader of the Big Data practice. Previously, Brad was the Managing Director of Arthur D. Little’s North American technology practice.

Bo Kaunitz

Bo Kaunitz

Advisor

Bo brings more than three decades of experience as an advisor, most recently as a Senior Partner at Kearney and Oliver Wyman.

Anders Fahlander

Anders Fahlander

Advisor

Anders is Former Senior Partner and Global Head of Technology Sector at BCG, San Francisco. He has led the firm’s Industrial Goods practice for the Americas and the Global Technology sector and was part of BCG’s leadership team for North America.

More than 8,000 people use Inex One

Here's what they say

“I recently purchased InexOne after using multiple expert networks, and can confirm it is a game changer!”

Alexa Robinson
Strategic Initiatives Lead at Buildertrend

“After leaving McKinsey, we started using Inex One for expert interviews. It's actually better than the stuff we had access to at McK!”

Timmy Linné
Partner at Adepto Partners

“Inex One makes our diligences simpler. We keep all expert research in one platform, accumulating a proprietary transcript library of all our work. One team member leads expert research, while colleagues keep up-to-date through the platform’s call transcripts.”

Vincent Giraud
Associate at SilverTree Equity

“Being able to work with multiple networks in one platform is great - we save a ton of time. Inex One is now our only expert network provider. We don't need anything else.”

Benoit Jacob
Investment Manager at DN Capital

“I was truly impressed by Inex One: it's easy to make a 'request', and a very good experience to access multiple expert networks and get relevant experts. Everything managed through one interface, easy communication. I will only use Inex One going forward and recommend it to my peers.”

Michael Pedretti
Chief Operating Officer at Wellma Group, ex-BCG Principal

“Inex One's expert networks are really fast at providing relevant experts. Also, the platform feels very modern vs. more old-school communication styles like using e-mails or calling people.”

Nora Suthoff
Senior manager M&A at Deloitte

“Inex One has been a game-changer for us, particularly in the niche B2B survey space. We have more than a dozen firms at our fingertips to help us fill sample among hard-to-reach audiences in a short period of time. The platform is easy to use and their partners' data quality is superb.”

Lynn Pellicano
Director of Market Research at Simon-Kucher & Partners

“With Inex One, we’re able to keep track of projects in one place. The team appreciates the tailored expertise and the pay-as-you-go pricing model.”

Edvard Hubendick
Senior Investment Manager at Impilo, ex-McKinsey

“As someone who has used Inex One extensively for a few years now, I can confidently say that the level of service and fast turnaround your platform provides is unmatched. Keep scaling new heights. Thanks for making your client partner's life smooth sailing!”

Aruj Singla
Head of Global Private Equity at Zinnov

“The insights we got from only two interviews and the process were really solid – it left a great impression with people here.”

John Greco
Director at Analog Devices

“Great client management and access to a wide range of experts. The one-stop-shop portal is also very easy to use.”

Thomas Hansen
Commercial Manager at Mint Innovation

“We've used Inex One for the past year, and it's changed how our team approaches expert calls. Instead of juggling five different networks, we go to one platform and pay only for what we use. The old model of retainer fees and endless email threads with account managers just doesn't hold up anymore.”

Victoria Steed
Director at Ringstone

“Inex One was way better than we had expected. The platform is easy to use and gave us access to great experts, fast. Inex One is a fresh improvement over the traditional expert networks.”

Giacomo Schwarz
Sparrow Ventures, ex-McKinsey

“Inex One was exactly the right partner for us to orchestrate calls - at an unparalleled price point and customer experience.”

Jan Claussen
Associate Director at Capmont

Office locations

Stockholm

Frejgatan 32
113 45 Stockholm
Sweden
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Raleigh

1 Glenwood Ave #5
Raleigh, NC 27603
USA
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Paris

7 Rue de Madrid,
Paris 75008
France
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Singapore

30 Prinsep Street
#10-111 Singapore
Central Singapore
188647
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