About OvationMR
OvationMR is a market research panel and research technology company headquartered in New York City, founded in 2016. The firm explicitly serves B2B research, consumer panel, and healthcare survey needs, positioning itself around precise targeting and respondent validation for quality sample feasibility across all three.
OvationMR's core products include:
OvationWorldPanel® - a global B2B market research panel (alongside hard-to-target consumer audiences), with respondent profiling and targeting, reaching people "in the moment" via desktop and mobile
OvationProCare® - full-service support including survey programming and hosting (on the client's own DIY platform or OvationMR's), translation/localization, and flexible reporting (tables, charts, infographics, dashboards)
EthOS — a mobile-first platform for UX, CX, and employee experience research, covering ethnography, journey mapping, concept testing, qualitative IDIs, and video surveys, acquired by OvationMR in October 2024
QualibeeOE — an AI-enabled tool for probing survey and interview questions more deeply, with built-in response quality scoring
FAQ
OvationMR specializes in B2B, consumer, and healthcare survey panels, offering both self-service panel access (OvationWorldPanel) and full-service programming, hosting, and reporting (OvationProCare).
No, OvationMR is not part of the Inex One marketplace.
