Rep Data

Rep Data is a data quality-focused market research company, founded in 2018 by Patrick Stokes to address recurring data quality problems in the market research panel industry. Rather than owning a single proprietary panel, Rep Data operates as a marketplace, providing access to 250+ panel suppliers across 100+ countries to maximize feasibility, reduce bias, and reach consumer audiences primarily, with some B2B and niche capability alongside - a structurally similar model to Cint.

The firm's core client base skews B2C, though it does serve some healthcare, technology, finance, and B2B sectors, using targeted sampling techniques to reach decision-makers and key stakeholders for B2B studies when needed. Rep Data's connected ecosystem of tools includes Research Defender (fraud prevention against bots, duplicate respondents, and click farms), ReDem (in-survey quality assurance with real-time monitoring), Research Desk (a DIY sample management platform), and SightX (an end-to-end AI-powered consumer research platform). While Rep Data's core marketplace primarily serves B2C sample needs, the firm does offer some B2B and healthcare recruitment capability. Inex One's own marketplace takes the opposite emphasis, focused specifically on B2B and healthcare panels, rather than general consumer samples.

FAQ

What does Rep Data specialize in? Rep Data specializes in data quality-focused sample sourcing, operating a marketplace of 250+ panel suppliers across 100+ countries.

Is Rep Data available on Inex One? No, Rep Data is not part of the Inex One marketplace.

Looking for B2B survey provider options? Explore active partners on the Inex One marketplace.