About TRC Insights
TRC Insights is a market research company headquartered in Fort Washington, Pennsylvania, founded in 1987. The firm has a dedicated healthcare and pharmaceutical research practice alongside its broader B2B and B2C work.
Methodologies include market segmentation, conjoint analysis, brand equity and brand trust research, price sensitivity analysis, concept evaluation, and satisfaction/loyalty studies, supported by proprietary tools the firm calls "Agile Suite" and "Bracket."
FAQ
TRC Insights specializes in full-service B2B, B2C, and healthcare market research, with particular depth in pharmaceutical and healthcare research alongside broader consumer and B2B methodologies like conjoint analysis and market segmentation.
No, TRC Insights is not part of the Inex One marketplace.
